Group of creatives around table

Top 5 Benefits of Working With a Small Creative Agency vs. Website Builders 

Who needs creative agencies to build websites when you can do it yourself? Turns out, most people do. Let’s explore why.

There are so many different options available for when you are looking to design a website: Wix, Weebly, Squarespace, WordPress, and of course, creative agencies. Just like anything else, there are positives and negatives for all of these available avenues.

With website builders like Wix, you can choose templates, click and drag design elements, pick a domain name, and be online in just a few hours. It’s cheap, fast, and easy, what could be better? While these options are great for simple sites, these platforms are extremely limited in what they can do for your business. Need to process payments or manage inventory? You’ll need to research and implement apps for that, which can come at a costly price down the road if something is done incorrectly, especially if you are building a website for the first time. If you hit a roadblock, who do you call? What seemed like an easy endeavor can quickly turn into a nightmare and you may even have to start from scratch.

That’s where small creative agencies come in. Many times, the people running them have worked at larger agencies beforehand and are very seasoned professionals. Such is the case with the team at WePropagate, who has 13 years’ worth of experience at large agencies. The crew knows the industry inside out and are driven to work closely with clients to help them understand and reach their audience as well as achieve their goals. 

Take a look below to see more reasons why working with creative agencies is the way to go when you are in need of getting a project done well.

1. Trust and Reliability

When working with a small agency, you really get to know everyone on the team on a more personal level. Once you get into the rhythm of working together, it’ll feel like you have an extension of your own team just a phone call or email away, which is way better than talking to a bot or a complete stranger. If the project goes well, chances are you’ll come back and work with the same group because you know that you can trust them to do a great job, which takes a lot of pressure off of your shoulders. 

2. Value for Money

Because there are fewer overhead costs, small creative agencies are a great option. You get an invaluable amount of attention to detail, expertise, and professionalism that a larger agency would charge an arm and leg for and that a website builder simply cannot provide. With small creative agencies, you get unrivaled customer service and attention. Yes, website builders are extremely cheap but that can sometimes come at a price down the line. Working with a small creative team is the best of both worlds at a very fair and affordable price. 

3. Expertise

While it’s great to be able to take the reins and start a project yourself, sometimes you’ll find that you need some support. Using website builders can be a really quick and easy way to get a website up and running, but there’s a lot more to it than that. If you have the time to go and learn all of the ins and outs of website design and development, then go for it! But if you don’t, why not consult the experts and save yourself the headache? At WePropagate, we house both development and design under the same roof, making it a one-stop-shop of highly skilled creatives.

4. Personability 

It can be a real pleasure to work on projects with small teams and it’s great to know that should something go wrong, there is always someone who you actually know that you can count on. You celebrate your wins and look forward to working together again on something great. By working closely, you build a strong trust-based relationship, partnership, and sometimes even friendship, which is always a plus.

5. Established Processes 

Making sure that websites work properly is a huge portion of a website building project. Testing and troubleshooting are all part of the process that websites undergo to come out just right. As the customer, you get informed of what stage the project is at every step of the way. It’s a form of double security to ensure that the site is doing what you want it to and that it is user-friendly for your current and prospective clients. These processes are tried, tested, and born out of years of experience. Quality assurance is an absolute must for websites and can be extremely time-consuming when doing it yourself on a website builder. When you have someone else looking after these crucial elements, you can rest assured that the end project will hit all of the marks you want it to.

The choice of which approach to take on your website project is ultimately yours and depends on many factors. All we can say is if you choose to go with a small creative agency, you’ll see the beauty of collaborating with some pretty awesome people who get to know you, always go the extra mile and legitimately want to see you succeed.